How to use Semrush for WordPress keyword research

1. Enter Domain and Competitors:
- Go to the Semrush website and enter your domain and up to four domains of your competitors. This will help you find relevant keywords that your competitors are ranking for but you are not[4].

2. Compare and Analyze:
- Select your target location and hit the "Compare" button. Then, analyze the keyword list and focus on the "Missing" and "Weak" tabs. These keywords are relevant to your competitors and can be targeted with your content[4].

3. Keyword Magic Tool:
- Use the Keyword Magic Tool to find related keywords and phrases. This tool provides a wide range of keyword suggestions based on your main keyword[1][2].

4. Keyword Gap:
- Use the Keyword Gap tool to identify keywords that your competitors are ranking for but you are not. This can help you find new keywords to target and improve your SEO[4].

5. Optimize for Readers:
- Use the SEO Writing Assistant plugin to improve your content and optimize it for both search engines and readers. This plugin provides a detailed analysis of your text in four areas: readability, SEO, originality, and tone of voice[4].

6. Choosing Keywords:
- Choose target keywords based on their metrics, such as search volume, keyword difficulty, and search intent. Use the tables in the Keyword Gap and Keyword Magic tools to prioritize and filter your keywords[4].

7. Optimize Content:
- Once you have chosen your target keywords, optimize your content by including the keywords in key elements such as headers, title tags, body, and internal links[4].

By following these steps, you can effectively use Semrush for WordPress keyword research and improve your SEO.